Tim Lamb Group Represents David MacNeil in Successful Sale of Mercedes-Benz of Billings to Ed Morse Automotive Group

Ed Morse Automotive Group has successfully acquired Mercedes-Benz of Billings, a prominent dealership located in Billings, Montana. The transaction, which closed on July 8, 2026, was facilitated by Tim Lamb Group, the largest auto dealership sales and acquisitions firm in North America. While the deal value remains undisclosed, this acquisition marks Ed Morse's first foray into the Mercedes-Benz brand and its inaugural automotive retail location in Montana.

Mercedes-Benz of Billings is one of only two authorized Mercedes-Benz dealerships in the state, enhancing Ed Morse Automotive Group's portfolio, which already includes luxury brands such as Porsche and Cadillac. The dealership is recognized for its state-of-the-art MAR20X Black Tie facility, which features a dedicated Sprinter Service Center and has established a reputation for delivering premium customer service in the region. This acquisition allows Ed Morse to further solidify its presence in the luxury automotive market, aligning with its strategic focus on premium automotive retail.

Founded in 1946, Ed Morse Automotive Group has expanded significantly over the years, growing from 14 dealerships to a total of 61 locations across nine states, including Florida, Arizona, Texas, Iowa, Missouri, Illinois, Colorado, Oklahoma, and now Montana. Under the leadership of Chairman and CEO Teddy Morse, the group has developed a strong reputation for its family-owned culture and disciplined growth strategy, making it an attractive buyer for the Mercedes-Benz of Billings dealership.

The sale of Mercedes-Benz of Billings also reflects the broader dynamics within the automotive retail sector, where consolidation continues to be a key trend. As dealership groups seek to enhance their market presence and diversify their brand offerings, acquisitions like this one are expected to become more common. The strategic alignment between Ed Morse Automotive Group and the luxury segment of the market positions the company well for future growth and success.

In conclusion, the acquisition of Mercedes-Benz of Billings by Ed Morse Automotive Group underscores the ongoing evolution of the automotive retail landscape. As dealership groups expand their footprints and enhance their brand portfolios, the implications for competition and consumer choice in the luxury automotive market will be significant. This transaction not only highlights Ed Morse's commitment to premium automotive retail but also sets the stage for further strategic acquisitions in the sector.