RKD Group Acquires Whiteboard

RKD Group, a prominent fundraising and marketing services firm, has announced the acquisition of Whiteboard, an award-winning creative agency, for an undisclosed amount. This transaction, which was made public on July 27, 2026, is aimed at enhancing RKD's conceptual creative capabilities and digital offerings. RKD Group serves over 250 organizations across various sectors, including healthcare, education, and social services, and is poised to leverage Whiteboard's expertise to further strengthen its service portfolio.

Founded in 1970, RKD Group has established itself as a leader in the nonprofit sector, helping clients generate significant revenue through integrated fundraising strategies and marketing solutions. The firm has a workforce of over 350 employees and has been instrumental in driving impactful campaigns for notable clients such as Susan G. Komen and The Salvation Army. The acquisition of Whiteboard is a strategic move that will allow RKD to enhance its creative and digital capabilities, providing clients with a more comprehensive suite of services that includes branding, storytelling, and digital engagement.

Whiteboard, established in 2010, has gained recognition for its innovative approach to combining strategy, creativity, and technology. The agency has worked with a diverse range of clients, including TED Conferences and Smile Train, to create meaningful experiences that resonate with audiences. Under the terms of the acquisition, Whiteboard will continue to operate under its established brand while collaborating closely with RKD's teams across various functions. This partnership is expected to foster a culture of creativity and innovation, aligning with RKD's mission to support mission-driven organizations.

The integration of Whiteboard into RKD Group's operations is anticipated to enhance the overall value proposition for both firms' clients. With the addition of Whiteboard's creative acumen, RKD aims to deliver more impactful marketing solutions that stand out in a competitive landscape where attention is increasingly scarce. Eric Brown, Co-Founder of Whiteboard, will take on the role of Chief Marketing Officer at RKD Group, while Taylor Jones will continue to lead Whiteboard as President.

This acquisition reflects broader trends in the marketing and fundraising sectors, where firms are increasingly seeking to combine creative prowess with data-driven strategies. As organizations strive to engage audiences more effectively, the demand for innovative marketing solutions is expected to grow. The partnership between RKD Group and Whiteboard positions both firms to capitalize on this trend, enabling them to offer enhanced services that meet the evolving needs of mission-driven organizations. The implications of this acquisition may extend beyond the immediate benefits, potentially influencing how marketing services are delivered within the nonprofit sector in the coming years.