Truecaller completes the acquisition of TextPlus Inc.

On September 10, 2026, Truecaller AB completed its acquisition of TextPlus Inc. for a total deal value of $15 million. This strategic move allows Truecaller to enhance its presence in the U.S. communications market by integrating TextPlus's offerings, which include second numbers and internet-based calling services, commonly referred to as VoIP. The acquisition involves Truecaller acquiring 100% of TextPlus shares, with the latter continuing to operate as a separate entity and brand under the Truecaller umbrella.

Truecaller, a leading global platform for secure communication, has been expanding its services to combat fraud and unwanted communication, particularly in emerging markets. With over 500 million active users, Truecaller aims to build trust in communication. The acquisition of TextPlus aligns with this mission by broadening Truecaller’s capabilities and providing users with affordable, app-based communication solutions. TextPlus, founded in 2009 and headquartered in Los Angeles, has developed a robust user base of approximately 1.5 million monthly active users, indicating a strong market presence in the U.S.

The strategic rationale behind the acquisition is clear: by integrating TextPlus's cloud-based voice and messaging services, Truecaller can offer a more comprehensive suite of communication solutions to its users. This move not only enhances Truecaller’s product offerings but also strengthens its competitive position in a rapidly evolving communications landscape. The U.S. market, characterized by high demand for innovative communication technologies, presents significant growth opportunities for both companies.

In terms of market dynamics, the communications sector is witnessing increasing consolidation as companies seek to expand their service offerings and user bases. The acquisition of TextPlus by Truecaller reflects a broader trend where established players are investing in complementary technologies to enhance their value propositions. As competition intensifies, companies that can effectively integrate diverse communication solutions are likely to gain a competitive edge.

Looking ahead, the acquisition is expected to have positive implications for Truecaller’s growth trajectory in the U.S. market. By leveraging TextPlus's existing user base and technology, Truecaller is well-positioned to capture a larger share of the communications market. The integration of TextPlus’s services will likely enhance user engagement and retention, ultimately contributing to Truecaller’s long-term strategic goals. As the communications sector continues to evolve, this acquisition may serve as a model for similar transactions aimed at achieving growth through strategic partnerships.